Marketing a Property

It’s so incredibly easy to take a picture. Just pull out your phone and snap away. You capture what’s in front of you, and a week or a few months or a year from now, when you go back and look at those pictures, they bring back the memory of being there, what it was like, and all those little details you’d forgotten.

When marketing a home, there’s a few other things you’ll need to consider. Professional camera equipment, preparation of the home, lighting, framing the shot, making sure those unique features and selling points of the property stand out, let’s not forget editing the photos for the aesthetic you’re looking for, and getting consistent results for not just the home you’re shooting, but for projects you’ll be working on in the future.

The easier someone can look at a picture and understand the space, the layout of the home, textures on surfaces, the view outside, appliances, fixtures, countertops, and flooring, etc. The easier they’ll be able to mentally place themselves there. And when you can get someone to picture themselves living in a home, you’ve got yourself a potential buyer.